No, not people but virus itself. It gets much more attention than other STIs despite the fact that it is actually very rare in developed world, very hard to spread (except for anal sex and drugs infection). Other STDs can also be fatal if not treated right time, however also doctors do not know much about them, they also spread much faster than HIV so the focus of campaigns should be on them in my opinion. Tests for HIV are also widely available for free, while tests for other STDs are harder to find especially for non-gay population. So I think HIV should get as much attention as it gets in gay community, when treating drug addicts and when older menopause ladies go on trip to Africa and other STD’s should recieve way more attention.